If you’ve been reading our blog, you know that Just Energy has announced a new partnership with Water.org. We are absolutely thrilled about this opportunity to give back to the community, and you can help.
Your Donation Creates Opportunities
The biggest hurdle to safe water is cost. Many people in the developing world simply can’t afford access to safe water. Instead, they have to walk for hours to back-breakingly collect water by hand or pay ridiculously expensive water bills that ensure that the cycle of poverty continues. Water.org helps break the cycle of poverty by working with local financial institutions to create small microloans for families to install their own water hookups.
What does this mean? Everything. When you’ve spent hours every day and a third of your income on water for your entire life, having easy access to clean water creates new opportunities and a new lease on life for your family.
Mrs. Azabre’s Story
One of these success stories is that a Mrs. Azabre, who lives in the African nation of Ghana, a country in which 6 million people lack access to safe water and 49% of the population lives on less than U.S. $3.10 per day. Mrs. Azabre makes and sells pito, a local beer brewed from guinea corn. Until recently, she lacked reliable access to safe water and spent most of her time sourcing water for her family and the brew. This meant that she had very little time for crafting and selling her product at the market, and she could only eke out a meager living, never able to get ahead.
Thanks to donations like yours, Water.org was able to establish a community well near Mrs. Azabre’s home. She is now able to brew three-times the amount of pito, meaning she can make more money each month.
Some of Mrs. Azabre’s peers weave baskets and make shea butter to earn income. Since gaining access to safe water, the local basket weavers shared how life has improved for them. Now, rather than spending time searching for water, they can weave more baskets to sell at the market. With access to safe water, they can generate more income for their families by having more product to sell.
One of Mrs. Azabre’s friends, Mrs. Azumbire, sells shea butter, an in-demand commodity in the community as it’s vitamin-rich properties heal and protect the skin from the damaging sun and heat of the local climate. Since gaining access to a water point, Mrs. Azumbire has noticed a significant increase in the amount of shea butter she is able to manufacture and offer for sale. Again, this is another opportunity for one to earn more income and support the livelihood of their family.
Another story comes to us from India, where a staggering 163 million people don’t have access to safe water.
Nanda lives in a humble home in Mysore, a small village in India. Today, her smile is truly as warm as the herbal tea she prepares each morning to sell. Past the mint and chamomile drying in the window, you can see Nanda’s husband feeding and watering their dairy cow. Days didn’t always start like this for the couple. For years, this time of day was dominated by the need to collect water.
Like the other women in her village, Nanda rose before the sun to collect water for her family. After multiple trips back-and-forth to a distant community well, she eventually had enough water for meals, baths, and laundry. These hours Nanda spent to get water could have been purposed differently — she could have been selling tea and earning money for her family.
Attending school in their village required the purchase of uniforms and books. With only her husband’s income, the couple couldn’t afford such items to send their children to school.
That all changed thanks to Water.org. Water.org helped Nanda secure a small, affordable loan to get access to safe water and sanitation at home. Now a water tap stands only a few feet from Nanda’s door, near her garden bed where her herbs grow. Though she was unable to offer her children safe water throughout their childhoods, Nanda smiles today. She smiles because her income selling tea affords her grandchildren the opportunity to go to school.
Your donation not only gives the precious gift of safe water; it allows people the time to create their own opportunities. Securing a source of safe water improves the quality of life for Nanda, her children, her grandchildren, and her family’s future. It is truly the gift that keeps on giving.
844 million people — about 1 in 9 — lack access to safe water; 2.3 billion — about 1 in 3 — lack access to a toilet. Water.org is dedicated to changing this, empowering families through access to affordable financing and expert resources to make household water and toilet solutions a reality.
Water.org is an international nonprofit organization that has positively transformed millions of lives around the world through access to safe water and sanitation. Founded by Gary White and Matt Damon, Water.org pioneers innovative, market-driven solutions to the global water crisis — breaking down barriers to give families hope, health and the opportunity to break the cycle of poverty.
Here’s How It Works
How it works is simple. All you have to do is use Just Energy as your energy supplier. Just choose one of our participating energy plans — either our Basic Energy Plan or our Purely Green Energy Plan. That’s all you have to do to give the gift of safe water to someone in need; we’ll take care of the rest.
For each month you’re enrolled, Water.org will see to it that one person gets access to safe water at no extra cost to you. If you get your energy from us for a year, you’ve directly helped 12 people significantly improve their lives, but you’ve also improved the lives of their children and their children’s’ children.